Leah Heise is Chief Experience Officer (CXO) of 4Front Ventures, a pioneering medical cannabis investment and management firm. She also serves as CXO for Mission™, 4Front's chain of medical cannabis dispensaries. Founded in 2011, 4Front is dedicated to developing the medical cannabis industry through a leadership model that emphasizes compassion, professionalism, and accountability. The firm's team leverages experience in finance, real estate, manufacturing, and retail management to help fledgling businesses take advantage of strategic opportunities in areas such as cultivation, distribution, production, technology, and more. Leah is a licensed attorney, and prior to joining 4Front and Mission, she spent several years in leadership positions at organizations such as Women Grow, Chesapeake Integrated Health Institute, and jCanna.